Over the years marketers have moved from traditional advertising to digital advertising. We have seen a gradual shift of media buying from contextual to ...

The demand for video ads in on the rise. In US, there has been a significant rise in ad spent on video advertising as brands find it more effective in sharing ...

The ad tech industry is one of the most exciting industries to be a part of chiefly because of its dynamic nature. The industry is almost always going through ...

Over the years, we have seen a growing competition among the advertisers when it comes to quality video inventory for tier 1 traffic. The video ad industry is ...

The ad tech industry is one of the most dynamic ones out there and it keeps on evolving. Technology has revolutionized the way online advertising is bought and ...

Video Ads are becoming a major buy for advertisers around the globe. Top Fortune 500 companies invest millions in video ads to engage with their customers, ...

What is Video Arbitrage- Video ad arbitrage is the technique of serving pre-roll video tags as display banners (in-banner video ads) and thereby serving them ...

Teads, founded in 2011, is the inventor of outstream video advertising and the leading native video advertising marketplace. Publishers work with Teads to ...

In this article we are going to talk about YouTube monetization and the potential earning opportunities for YouTubers in India. Here, we will not only discuss ...

Yume is one of the oldest video advertising network which was initially founded in 2004 as a data analysis platform for television. With the growth of online ...

Ad exchanges are digital platforms which are generally preferred for brand advertising and marketing. Ad exchanges make it possible for advertisers, agencies ...

An online advertising network or ad network is a company that connects advertisers to websites that want to host advertisements. The key function of an ad ...

At Blognife, we are covering articles on video ad networks to help publisher educate and monetize their video ad inventory. While video ads offer premium CPMs ...

Ad exchanges have become a common factor in the selling and buying of display advertisements for a few years now. Now, ad exchanges have also forayed into the ...

Video advertising has become an intrinsic part of the marketing strategy of brands. Video is projected to claim more than 80% of all Internet traffic within ...