With the aim to connect ad buyers with publishers worldwide, AdservME is the perfect self-serve platform that provides you with a bundle of options to build ...READ MORE +
This time we have another successful case of a clever combination of EvaDav’s Push Notifications and a Dating offer. Starting with a piece of ...
PMPs ( Private Marketplaces) are invite-only marketplaces where publishers set aside their premium ad inventory packages and sell them to specific buyers or ...READ MORE +
Google for nearly a decade built a seemingly unbreachable position in online ad sales that let it pick the best ad inventory from around the web for resale. ...READ MORE +
Google’s Exchange Bidding is a server-side unified auction where several Ad Exchanges and SSPs can compete along with AdX to win the impressions. It allows ...READ MORE +
To better optimize inventories an intermediary adtech platform came into existence. SSP (Supply Side Platform) is an advanced technology platform that serves ...READ MORE +
DoubleClick for Publishers (DFP) is an ad management tool by Google in which the publishers are allowed to set the priorities based on the advertising ...
Importance of Video Making in Digital Marketing Video Marketing has become the major trend in the field of marketing as it has got the eye for a lot of ...READ MORE +