How to Link your AdSense Account with DFP?

DoubleClick for Publishers (DFP), formerly called Google Dart, is an ad server that helps publishers serve impressions to their websites. It also provides a variety of built-in features for managing the sales process of online ads using a publisher’s dedicated sales team. Should a publisher not sell out all their available ad inventory, it can choose to run either other ad networks or AdSense ads as remnant inventory in DoubleClick for Publishers. Also, Ad Exchange can be linked to directly compete with other ad networks.

In this tutorial, we are going to learn how we can link your AdSense account with DFP. For those who are completely new to DFP, let me tell you that DFP is an ad serving platform from Google which is free to use till 90 million impressions and is named as DFP Small Business.

Let’s take a closer look as how to link your AdSense Account with DFP.

How to Link your AdSense Account with DFP?

Firstly, you need to be logged in to your AdSense account. Now, use the following DFP link to sign in to your DFP account.

Once logged in, you’re in the Doubleclick for Publishers Dashboard Screen. Go ahead and click on the gear icon which will take you to the Admin tab on the top right. Now click on “Global Settings” tab on the top left and scroll down to Link accounts. Now, you need to click on “All Network Settings“. 

Here, click on “Link an AdSense account” button. A pop-up box appears. Add the AdSense property code ca-pub-xxxxxxxx where it is asking for the web property code.

As you can see here, you need to provide the Display name which is an alias to be shown in DFP. The contact email id and the pin code would be similar to that of your AdSense account. Once you’ve filled the necessary details, your AdSense account will be linked to the DFP account.

Recommended List for You:

DFP is crucial for publishers who want to monetize their ad revenue and have in-house or direct advertiser relationships. Even, publishers can integrate a number of ad networks to run in parallel with DFP to further optimize their ad revenue. To do so, you need to connect both, your AdSense account and your Ad Exchange account.

Our optimization strategies have helped publishers increase more than 30% of their ad revenue. You have no idea of how much money you're losing right now! You can increase your display, video, and native ad revenue by booking a consultation with me. This limited time $300 consultation would include suggestions on how you can increase your overall website revenue. You will be getting revenue upliftment guides-- that can help you setup video ads which pays CPMs of USD 10 and above for tier 1 traffic and USD 3 and above for tier 2 traffic. Also enabling auto-refresh ad units (took me hours getting the code ready but it generates great additional revenue), tips on using DFP to maximize revenue, and more. All these information would worth $3000 and above if you're going to learn by doing it yourself, plus there is a significant time cost involved as well. These steps, if implemented will guarantee least additional 30-50% revenue uplift on your blog or website. Since the slots are limited and I offer a one to one consultation, please book your preferred slot here. Do connect with me on my skype id:ronniedey. Looking forward to our 1-on-1 discussion to help assist in increasing your ad revenue.


Works as an ad optimization specialist helping publishers increase their ad revenue in display, video, native, and high impact ad formats. You can contact him on skype (skype id: ronniedey) to increase your ad revenue immediately or hire him for a consultation. If you're an ad network owner, do get in touch for sponsored reviews.

We will be happy to hear your thoughts

Leave a reply

%d bloggers like this: