The 7 Highest Paying AdSense Alternatives: 2022

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With 100s of AdSense alternatives and GCPP partners, it can be challenging to pick the right advertising platform for your website. Hopping from one partner to another has been the story of most publishers. Sometimes the revenue uplift comes at the expense of too many ads and poor user experience for visitors, which eventually leads to traffic dips. Thus, publishers may not earn enough and risk long-term losses for short monetary gains. The truth is… this is real, and we often blame Google’s algorithm updates for that. 

In this post, we are going to talk about how you can choose the best-paying AdSense alternatives and list a few of them for your consideration. I have personally used most of them, and they have been in the industry for quite some time. 

How to Choose the ​​Highest Paying AdSense Alternatives: 2022?

Here are some insights that can help you choose the best and highest-paying AdSense alternatives for 2022. Ideally, a lot would depend on your traffic and the quality of your traffic. However, some technical influences need a mention. 

  • SSP Integrations: There can be a very big ads.txt file, but most SSPs and exchanges require manual approvals. 
  • Smart Refresh: Smart refresh is a feature that auto-refreshes in-view ads without bringing the eCPMs down in the long run.  
  • .js Size: You need to remember that more SSPs will always require more weight, so it is no surprise that some wrappers with very few SSPs run faster. The bottom line is they just don’t generate as much money as they could.
  • .js Speed: A faster loading header bidding wrapper can improve your overall performance and site speed. In fact, lazy loading of ads comes as an additional advantage when improving website speed. 

The 7 Highest Paying AdSense Alternatives: 2022

Here is a list of the highest-paying Adsense alternatives for the year 2022. Take a look at these AdSense alternatives if a revenue uplift is on your mind.

1. Setupad

setupad

Setupad is one of the best website monetization platforms to increase ad revenue. You are assured of a dedicated account manager who helps you through the onboarding process and continuous monetization improvements. You can also benefit from their unique demand, top SSPs, DSPs, and programmatic deals.

  • Eligibility Criteria for Publishers: Publishers must have a minimum of 500k worldwide visitors, with a significant portion originating from tier one countries such as the United States, United Kingdom, Canada, and Australia. 
  • Features: header bidding, multiple SSPs, smart refresh ads, lazing loading ads 
  • Recommended for: For better monetization, websites with a high volume of the US or tier one traffic are recommended.
  • Payment: NET 45-60 days
  • Additional Note: Their integration is pretty quick and easy. They run header bidding, so you’ll have access to many SSPs with just a line of their code. 
Also Read:  Blog Monetization Guide: Technique, Tips, and Tricks 2022

What we liked about Setupad: You can see a revenue uplift of 30-100% just by placing a few tags; they work very well on fixed websites (limited page scrolls) with a good volume of traffic. 

2. AdPushup

adpushup

Adpushup helps keep all information free and accessible to all and enables publishers to fund their content generation. It is an ad revenue optimization tool that continuously optimizes the ad layouts of the websites for higher ad viewability and enhances the number of clicks on ads to help publishers make more money.

  • Eligibility Criteria for Publishers: Although there is no mention of a traffic requirement, an average threshold of 500k worldwide traffic or 300k tier-one traffic should suffice. 
  • Features: ad unit optimization, ad layout optimization, premium demand, anti-ad b 
  • Recommended for: For better monetization, websites with a high volume of the US or tier 1 traffic are recommended. 
  • Payment: NET 30 days

What we liked about AdPushup: AdPushup’s core expertise is to increase AdSense revenue by more than 30-50%. So, if you have a niche website with high CPCs and targeted traffic, you can consider them. You can split your traffic to run A/B testing to choose the winning combinations. 

3. Media.net

media.net

With Media.net, you can tap into one of the largest pools of advertisers and let their ads maximize your monetization. It helps you monetize your content with exclusive access to search demand and leverage competitive demand from search, direct advertisers, and traditional RTB sources for maximum yield.

  • Eligibility Criteria for Publishers: The Media.net platform will accept websites with monthly traffic of 10,000 visitors. 
  • Features: Contextual native and sticky anchor ads are among the available features. 
  • Recommended for: Websites with a lot of traffic from the United States are recommended. 
  • Payment: NET 30 days
  • Additional Note: Moderately simple approval policy, but your website must be in English, and a significant portion of your traffic must originate in the United States and Canada. Media.net performs well for specific niches. 

What we liked about Media.net: The ability to monetize traffic for selected niches like finance, college loans, and real estate at premium rates. They have search feed solutions for publishers who are buying social media traffic. 

4. Mediavine

Mediavine

Mediavine is an exclusive, full-service ad management partner that does the heavy lifting so you can focus on creating awesome content. They help you build websites and help you with cutting-edge plugins to ad technology that maximizes earnings without slowing down your site. Mediavine is extremely picky when choosing its publishers, and you might need to have US traffic.

  • Eligibility Criteria for Publishers: Publishers must have at least 50k monthly sessions based on their Google analytics results. 
  • Features: Auto-refresh ads, high CPM display ads, lazy loading ads, video ads, and native ads are some of the features available. 
  • Recommended for: Websites with a high amount of US or Tier 1 traffic are recommended. Mediavine’s approval policy is to provide high CPMs to its publishers. 
  • Payment: NET 60 days
  • Additional Note: You’ll need at least 80% tier one traffic that’s also of good quality. In-depth content sites tend to perform better with Mediavine. 
Also Read:  Infolinks vs AdSense- CPM Rates, Payments, and Earnings: 2022

What we liked about Mediavine: Mediavine provides one of the highest earnings per visit. It is a one-stop solution for display, native, video, and high-impact ad formats. Thus you don’t need to run elsewhere. 

5. Taboola

taboola

Taboola helps publishers acquire new audiences, increase engagement, and drive revenue. Taboola Feed brings the scrolling news feed experience right to your pages and is a game-changer for publisher revenue and audience building. It empowers editorial and audience teams to enhance content and acquire audiences at a positive ROI. It also helps drive quality traffic to your website by exchanging traffic with partners and third-party sites.

  • Eligibility Criteria for Publishers: Publishers must have a minimum of 1000k worldwide visitors, with a significant portion originating from tier one countries such as the United States, United Kingdom, California, and Australia. 
  • Features: increase website page views and revenue with native ads.
  • Recommended for: For best CPC rates majority of your traffic should be coming from the US.
  • Payment: NET 30 days
  • Additional Note: Taboola has pretty high CPC rates for the US. Their CPCs are drastically low for Asian traffic. 

What we liked about Taboola: The Taboola CPC rates are high on entertainment, news, and publishing verticals for US websites. The CTRs are higher than banner ads, and the overall share of the ad revenue is prominent. 

6. Ezoic

Ezoic

Ezoic AI removes the guesswork, automatically giving every visitor a better experience while increasing revenue. It gives you absolute control and provides everything you need for premium monetization. It delivers valuable insights about the UX and revenue and identifies why the articles are engaging or high-earning. Ezoic has been a preferred high-paying Adsense alternative for a number of publishers. 

  • Eligibility Criteria for Publishers: To see the advantages of this AI-based optimization, publishers must have a decent volume of monthly sessions. 
  • Features: Auto-refresh ads, high CPM display ads, lazy loading ads, video ads, and native ads are some of the features available. 
  • Recommended for: Websites with a high amount of US or Tier 1 traffic are recommended. Ezoic accepts websites with a moderate amount of traffic and high-quality content. With Ezoic, you can make a lot of money even with average traffic.
  • Payment: NET 30 days
  • Additional Note: Their customer service team is pretty responsive, and it is easy to get started. 

What we liked about Ezoic: The are no minimum page views criteria to get you started, and you can have access to ADX, other ad exchanges and SSPs, native ad partners, and get paid monthly from one account. 

7. Monetizemore

Monetizemore

With Monetizemore’s exclusive and customized ad optimizations, publishers can protect the user experience and generate more revenue with fewer ads. It helps you compare your ad revenue, identify discrepancies, and take action. Publishers get access to their exclusive Premium Ad Networks partnerships and expand the reach of your ad inventory. Monetizemore offers a tier-ed solution for publishers based on minimum monthly ad revenue of $1000, $5000, and $20,000. You can run them along with AdSense to boost your ad revenue by over 30%. 

  • Eligibility Criteria for Publishers: Publishers must have a minimum of 500k worldwide visitors or $1000 in revenue, with a significant portion originating from tier one countries such as the United States, United Kingdom, California, and Australia. 
  • Features: access to ADX demand, Ad Manager setup, optimized header bidding 
  • Recommended for: For better monetization, websites with a high volume of the US or tier one traffic are recommended. 
  • Payment: NET 30 days
  • Additional Note: Monetizemore can provide you with ADX video tags to increase your overall revenue. They do have reasonable CPM rates for video inventory.
Also Read:  Google Ad Exchange CPM Rates 2022

What we liked about Monetizemore: The .js speed of their header bidding adapter is around 100 ms, making it one of the fastest loading adapters and thus a much-improved website loading experience. 

The Bottom Line

Ezoic banner

A thumb rule that you need to remember; AdSense has maximum revenue potential for niche blogs. A combination of AdSense and these networks, or these AdSense alternatives alone, can bring you maximized revenue for news, entertainment, and general-purpose sites. You need to give at least four weeks of optimization time before pulling the plug. The results won’t be instantaneous before 

Our Recommended Tools for Publishers:

Looking to Increase your Ad Revenue: Get in touch with me for a personalised consultation and increase your ad revenue across native, display, video (instream and outstream), in-app and other verticals. I also assist in customized DFP setup, header bidding, and content creation strategy. My skype id is: ronniedey. Feel free to connect!

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