Category: Programmatic

Understanding website monetization is an art, science, and logic mixed into one. As I slowly understand the dynamics of media buying, it seems that ...

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To those who are slowly graduating from AdSense to Ad Exchange, and further looking for options to increase their Ad Exchange and programmatic revenue, this ...

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Introduction to Programmatic Ad Buying and Selling: Over the years, we have seen a swift transition from direct ads to contextual ads, retargeting, and now ...

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