Admob vs Google Ad Manager (Compared): 2023
Last updated on January 26th, 2023 at 04:40 pmAdmob is undoubtedly the biggest mobile ad network for worldwide traffic. The network was founded in April 2006 by Omar Hamoui and …
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What is Active View in GAM (Google Ad Manager)
Last updated on July 20th, 2022 at 08:32 amWith users alternating between a number of devices throughout the course of a day, ad servers find it a bit challenging to …
How to Setup Key-values in GAM (Google Ad Manager)
Last updated on July 20th, 2022 at 08:35 amDoubleClick for Publishers (DFP) is favoured by most publishers, because of its robust targeting tools and the widely customizable experience provided by …
What are Key-values in GAM (Google Ad Manager)
Last updated on April 28th, 2023 at 06:57 pmDoubleClick for Publishers (DFP) has come to be the most reliable ad server for millions of publishers across the world, chiefly due …
What are the Different Line Item Types in Google Ad Manager?
Last updated on July 20th, 2022 at 08:14 amDoubleClick for Publishers(DFP) is a third-party ad serving platform that manages and optimizes the ad space of publishers in order to increase …
AdSense vs DoubleClick – CPM Rates, Payments and Earning Reports
Last updated on July 19th, 2022 at 07:51 pmWith the rise in digital marketing, newer channels are opening up for publishers to help monetize their websites. AdSense is a program …