Spoutable is one of the latest advertising networks, which has grown popular in a very short period of time. It is a platform based on exit ad concept. This means that you can generate revenue from your website while the user leaves it. Besides, the exit ads, Spoutable also offer an array of advertising formats that can help both publishers and advertisers monetize their web traffic through rich media ads and higher user engagement. However, in order to have maximum benefit, the ads should appear effortlessly while a user exits to actively grab his attention. In this post, we will discuss Spoutable as a means to monetize via Native Ads with respect to its earning model and earnings report.
About the Company
Founded in 2014, Spoutable is a CPM based platform developed for delivering superior website monetization through highly engaging online advertising experiences. It works well on both desktop and mobile devices. The network’s approach combines exclusive ad units, media types, and machine learning to produce high-yielding and innovative ad inventory for publishers. If your website receives moderate to high traffic, then Spoutable is definitely an ideal option to try out!
Over the past years, Native advertising has taken the Banner ads by storm. Native ads are special as they blend brand storytelling with message-driven rich ad content. Users are often blinded by the image-based banners. But this is not the case with native ads. Users are pretty engrossed in the content, irrespective of the product or services being endorsed. This is where these ads score over banners. Although native ads can successfully bridge the difference between brand publishing and banner ads, implementing them in apps can be time-consuming and intricate. With Spoutable native ads suite, publishers can start implementing native ads quickly and easily. The platform allows full customization of an ad placement for your site on both desktop and mobile devices.
Sign Up & Approval
Signing up for the network is really easy. You just need to fill up a simple registration form and submit it. Immediately after that, you get access to your account. Within your account, you are required to submit your website for an approval. With a minimum of 1000 per day traffic, you can easily get approval. Once your website is approved by the network, then you can start using their exclusive platform to monetize your traffic. Generally, all websites get approved or rejected within 12 hours to 24 hours of submission. Adult and illegal content websites are not accepted.
CPM Rates for Native Ads
The CPM rates depend on various factors such as traffic source, ad placements, format, and configuration. On an average, the publishers earn eCPM in the range of 29 cents to 40 cents. The traffic based out of US, UK, Australia, and Canada fetches CPMs as high as $3. It works quite well for Asian traffic as well, especially niches related to health, hobbies, and entertainment. In order to get higher returns using Spoutable, publishers must try to mix different zones and evaluate what works best for them. It can take a couple of days for your eCPM to get steady. It has a fill rate of almost 100% for most of the demographics. So you can certainly trust Spoutable with the ad spaces on your site or blog.
Spoutable pays its publishers on Net 20 terms. The minimum payout threshold on Spoutable is 100$. Payments are done via PayPal and bank wire transfer.
You can also avail 5% referral commission program as a user of Spoutable. In this program, if you refer a user to Spoutable, then you will earn commission for the first 6 months. This means this program is limited to 6 months.
With native ads booming as the leading choice for advertisers as well as viewers, the rates might continue to grow in 2017 as more and more users vouch for them. Spoutable is a native advertising platform that has been found to fetch $0.50 CPM for a relatively mixed traffic with a majority coming from tier 2 and 3 countries. The CPM increases as you move towards tier 1 traffic. Moreover, they have an excellent customer support team. They help publishers with easy installation, clean and responsive ads, with competitive CPM Rates. Hence, publishers can definitely give Spoutable a try!
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