Content.Ad is one of the renowned native ad networks in the advertising industry that pays publishers for displaying first-rate endorsed content across websites or mobile apps. It functions in almost the same as Outbrain or Taboola. With low traffic requirements as compared to others in the market, Content.Ad is perfect for publishers of all sizes to generate a good amount of money with the help of their advanced optimization algorithm. The ultra-fast, responsive, and tactful content recommendation widget adjusts its size according to the website design and looks just fine on any device you use, be it phones or desktops. The network also allows its publishers to tailor their native content in order to match the receptiveness of the website.
Content.ad: Ad Network Type
It is a native ad network that blends brand storytelling very tactfully along with message-driven rich ad contents. Unlike the banner ads, the network offers higher click-through rates than typical advertisements. Formats of such ads can include articles, adverts, videos, infographics, and many more. Content promoted in such a way tends to provide more value, and often help in driving conversions. With Content.Ad, publishers can start implementing native ads quickly and easily. The network allows full optimization of the ad placements for its publisher’s site, on any kind of devices.
Content.ad – Years of Operation
Founded about 10 years ago, Content.ad is the known to be the first company which successfully delivered content marketing services to its online advertisers and has strong roots in direct marketing. It is one of the largest sponsored native content networks across the globe that helps advertisers to channel their business costs on creative ad placements to ensure a positive return on investments.
The network is considered to one of the largest and trusted ad platforms across the web with a vast pool advertisers and publishers. It is known to provide considerably higher returns to their publishers by continuously offering top-notch tools and features for entire ad integration process. Being in business for about 10 years now, Content.Ad has the expertise to combine technology and insights to help both publishers and advertisers to generate revenue through their ad content. One of the requirements to be approved by the network is to have clean content, free of malware and viruses. It also must not promote any offensive content like gambling or hacking.
Content.ad CPM rates
The revenue gets calculated on the basis of eCPM and eCPC advertising. The CPM for native ads highly depends on the traffic along with ad placements, country, as well as device types. This translates in different CTRs. The average CPC is around 3 to 6 cents. It fetches an RPM in the range of 5 cents to $2. It ensures a steady income to its publishers with a good volume of traffic from tier 1 countries. It guarantees a 100% fill rate across all traffic.
Content.ad Minimum Payout
The network has a minimum payout limit of $50. Publishers need to have at least that amount in the account in order to make withdrawal requests. For instance, payments for earnings in March will get paid off in April. The accumulated earnings amounting to $10 but less than $50, get paid out once a year in the month of January.
Content.ad Payment Methods
Content.Ad makes payments to US publishers via Paypal, ACH or Direct Deposit, Wire Transfer, Hold My Payments, and also cheques. Non-US publishers are paid via same mediums except ACH or Direct Deposit. Instead, they can use Global ACH or eCheque. A service fee of $15 for US publishers and $20 for non-US publishers is compulsory for Wire Transfers.
The content recommendation widget is indeed very effective in terms of customization and optimization. It shows stats reports according to the date range, CTR, the number of impressions, clicks, or spending. Also, the free enterprise-level features allow publishers to control how the widget integrates into the website and what kind of content appears in it.
Content.ad Publisher Payment Proof
The network helps advertisers to quickly understand the true costs of campaigns, and optimize creative ad placements to achieve higher ROI. For publishers, this means that consistently keep getting higher earnings rates in the industry. Content.ad serves around 25 billion recommendations monthly. The broader reach and scale enables it to deliver a significant volume.
Content.Ad is a legitimate network which pays its publishers on time. It employs a performance-driven approach that results in higher conversions and hence, higher returns. In order to receive earnings on time, publishers must ensure that the information in the Payment Method section of the account in up-to-date by the 15th of the month.
It is no surprise that Native advertising is the newest and really successful form of product marketing. Content.ad is a booming medium of web monetization. It has good potential of fusing the market share to its benefit and the publishers. Publishers can, in fact, consider using Content.Ad along with Google AdSense to increase web revenue. It generates good traffic and works best for visitors coming especially from Europe.