Tag: dfp
How to Create Ad Units in Bulk in DFP

How to Create Ad Units in Bulk in DFP

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Sometimes you’re required to create ad units in bulk in DFP when adding new sites. In this tutorial, we will see how publishers can create multiple ad units in DFP just by ...

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How to Add Video Ad Creatives in DFP

How to Add Video Ad Creatives in DFP

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In the last two tutorials, we saw how you can create a video ad unit and a video ad line item in DFP. Now, we are left with the last step of uploading the video ad creative in DFP ...

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What is Active View in DFP (DoubleClick for Publishers)

What is Active View in DFP (DoubleClick for Publishers)

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With users alternating between a number of devices throughout the course of a day, ad servers find it a bit challenging to serve viewable ads across all devices. Active view is a ...

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How to Setup Key-values in DFP (DoubleClick for Publishers)

How to Setup Key-values in DFP (DoubleClick for Publishers)

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DoubleClick for Publishers (DFP) is favoured by most publishers, because of its robust targeting tools and the widely customizable experience provided by the ad server. Targeted ...

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What are Key-values in DFP (DoubleClick for Publishers)

What are Key-values in DFP (DoubleClick for Publishers)

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DoubleClick for Publishers (DFP) has come to be the most reliable ad server for millions of publishers across the world, chiefly due to its powerful targeting and optimization ...

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Top 10 Alternatives of DFP Ad Server

Top 10 Alternatives of DFP Ad Server

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Large corporations, medium publishers, small businesses, small-time bloggers – the one thing that all of them have in common is that they make a considerable portion of their ...

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What are the Different Line Item Types in DFP?

What are the Different Line Item Types in DFP?

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DoubleClick for Publishers(DFP) is a third-party ad serving platform that manages and optimizes the ad space of publishers in order to increase sales margin and effectively ...

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What are Network Line Items in DFP?

What are Network Line Items in DFP?

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Introduction to DFP DoubleClick for Publishers(DFP) is an advanced advertising software owned by Google. This software can be run as an ad server that not only manages but also ...

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Top 10 Blogs and Resources for DFP Beginners

Top 10 Blogs and Resources for DFP Beginners

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DoubleClick for Publishers(DFP) is a Google-owned third party ad server. This ad serving platform boasts of a number of impressive features and has earned its spot at the top of ...

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How to Link your ADX Account with DFP?

How to Link your ADX Account with DFP?

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DoubleClick for Publishers (DFP), formerly called Google Dart, is an ad server that helps publishers serve impressions to their websites. It also provides a variety of built-in ...

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